The authors used data from a national survey of US adults to assess perceived risks and willingness to pay for four terrorist threats: poisoned water supply; explosion of a small nuclear device in a major US city; an airplane attack similar to 9/11; and explosion of a bomb in a building, train, subway, or highway. For both perceived risks and willingness to pay, psychometric variables, such as severity, number affected, and likelihood, were far stronger predictors than were demographic variables.
Article citation: Mumpower, Jeryl, Liu Shi, James W. Stoutenborough, and Arnold Vedlitz. 2013. “Psychometric and Demographic Predictors of the Perceived Risk of Terrorist Threats and the Willingness to Pay for Terrorism Risk Management Program.” Risk Analysis. https://onlinelibrary.wiley.com/doi/10.1111/risa.12033/full
This paper is based on research conducted by ISTPP and funded by the Department of Homeland Security.